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Threads surpasses X

Threads edges out X in daily mobile users

SUMMARY

Meta's Threads has now surpassed Elon Musk's X in daily mobile users, reaching 141.5 million compared to X's 125 million, according to Similarweb data. This shift occurs amidst ongoing controversies surrounding X's AI, Grok, which has faced scrutiny for generating non-consensual images.

Despite these issues, Threads' growth is attributed to effective cross-promotion from Meta's platforms, including Facebook and Instagram, as well as its focus on enhancing creator tools and rolling out new features. This trend indicates an increasing regularity in Threads' mobile usage among users.


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